Affiliate Team Lead/VBET

Deadline: 20 June 2024

Employment term: Permanent

Category: Marketing/Advertising

Job type: Full time

Location: Yerevan

Job description:

VBET is an award-winning sports betting and gaming operator with 19 years of industry experience, powered by BetConstruct. We are expanding our team and looking for a dynamic Affiliate Team Lead who will play a crucial role in managing our affiliate partnerships and driving revenue growth.

About the Role:

The Affiliate Team Lead will oversee affiliate marketing strategies, manage relationships with affiliates and optimize overall marketing initiatives. The ideal candidate will possess a blend of hard skills, including financial expertise, data analysis and proficiency in English, Russian and Armenian (both written and oral). Additionally, hands-on experience in affiliate management and a deep understanding of affiliate marketing terminology (CPA, CPL, Revenue Share) are essential.

Job responsibilities

Hard Skills:

  • Financial Expertise: Interface with financial and legal teams, ensuring compliance with regulatory requirements, financial transparency and adherence to industry standards within the affiliate program.

  • Data Analysis and Mathematical Precision: Utilize advanced Mathematical models and data analysis techniques to evaluate affiliate performance, optimize conversion rates and maximize ROI for both affiliates and VBET.

  • Multilingual Proficiency: Exceptional proficiency in English, Russian and Armenian (both written and oral) to effectively communicate with affiliates and stakeholders.

  • Affiliate Management Experience: Hands-on experience in affiliate management, demonstrating expertise in CPA, CPL, Revenue Share and other affiliate marketing terminology.

  • Compliance and Brand Safety: Ensure ongoing compliance and brand safety with publishers on an ongoing basis.

Soft skills:

  • Exceptional Communication Skills: Build and nurture relationships with a diverse network of affiliates, employing strong negotiation skills to navigate intricate partnership agreements and resolve disputes professionally.

  • Stakeholder Management: Foster collaborative relationships with internal and external stakeholders, ensuring clear and effective communication to align affiliate strategies with overall business objectives.

  • Managerial Excellence: Lead, mentor and continuously build a high-performing team, providing guidance and support to foster a positive and productive work environment.

  • Adaptability and Conflict Resolution: Navigate varied work ethics and personalities with adaptability and diplomacy, resolving conflicts and challenges with tact and professionalism.

Required qualifications

  • Bachelor's degree in business, marketing, communications or a related field

  • Leadership experience, including coaching, mentoring, training and performance management

  • Strong data-driven background in marketing analytics and digital performance marketing

  • Proficiency in core online advertising revenue models and traffic channels

  • Exceptional analytical, organizational and prioritization skills

  • High level of flexibility and adaptability to excel in a dynamic environment

  • Knowledge of the betting and gambling industry is a strong advantage

Required candidate level: Senior

Additional information

Role Benefits:

  • Competitive experience-based salary
  • Coverage for the employee and family health insurance
  • Upskilling and reskilling trainings
  • Social events, corporate parties
  • 4 day-offs in a year
  • Transportation


About the Team:

Marketing is one of the most critical areas of our business and the Affiliate team is at the heart of our success. The primary objective of the Affiliate Department is to drive revenue growth through partnerships with affiliates. This is achieved by developing and implementing effective affiliate marketing strategies that target specific audiences and drive traffic to VBET’s websites or products.

Join VBET and be a part of our team dedicated to delivering exceptional experiences to our customers and partners in the ever-evolving world of online gaming.

To apply, please submit your resume and cover letter detailing your relevant experience and explaining why you would be the perfect fit for this role.

Please clearly mention that you have heard of this job opportunity on

Professional skills

Digital marketing

Financial controlling

Soft skills

Negotiation skills

Analytical skills

Communication Skills

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Margarita Margaryan, Chief HR Officer

Softconstruct is a company with a strong passion for discovering groundbreaking solutions in the field of innovative technologies. The key to our success, as we see it, lies in the dedication, endeavour and curiosity of our tribal community and the fearless drive for exploring new horizons. 

We have built an environment that brings together 4000+1 creative professionals united for the love of the game. We provide a healthy working ecosystem and a vast amount of opportunities for personal and professional development. We support our teams in their pursuit to keep the balance between work and fun. 

We dare to take the risk of exploring new ideas and doing things that we haven’t done before. We are bold enough to go beyond our own limits, to improvise and learn along the way.
Our vision is about being fearless and transforming ideas into business stories. 


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SoftConstruct is an imagination-driven tech company with a passion for transforming ideas into business stories and developing innovative technology solutions for various industries.Our ecosystem has given birth to market-leading independent labels, such as BetConstruct, FeedConstruct, SpringBME, Ucraft, FasTToken, FastShift, and many more, all united under the tagline "Imagined by SoftConstruct". This unique blend of creativity, fearless approach and inventiveness drives us to create brands from an iGaming tech solutions provider to a Digital event hosting platform and everything in between.
From the very first day, Soft’s approach to business has always been atypical - daring, non-stop, creative and bold. And this journey of bold innovation and creativity has helped the business evolve into a visionary brand that brings together over 5,000 people around the world, spans 10+ trademarks with a number of branch offices operating worldwide. Reframing the limits and questioning existing patterns has been and remains the key to scaling our business story, bringing profound results and solutions to the people we work with and work for.
SoftConstruct was founded by the Badalyan Brothers in 2010.

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Welcome to Softonstruct


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Free language courses
Teambuilding and corporate events
Complimentary tea, coffee and refreshments
Local and online training package
Free parking
Day off
Family medical insurance
Knowledge sharing culture
Regular salary review
No dress code
Employee Discounts & Perks
Staff referral program
Gifts for different occasions
Gamezone or fun activities
Sports and intellectual games participation
Corporate gym
Office sports and yoga zone

Contact details


Phone: (010) 510051

Address: Garegin Hovsepyan 20, Yerevan, Armenia